Travel Predictions 2025: Nine Trends That Will Transform Your Adventures, According to Booking.com Research!

Learn how AI and wellness will redefine your getaways in 2025. Travel predictions 2025…

Travel Predictions 2025
Tourism. Photo: Canva

Are you ready for these 2025 travel predictions?

By the way, the year isn't over yet and you're already thinking about what you'll do next year?

As you well know, the world of travel is constantly evolving and 2025 promises to be a transformative year for Travelers.

According to the latest report from Booking.com, Travel trends are changing radically, driven by a growing desire for meaningful experiences and a renewed focus on personal well-being.

From the search for night adventures until the use of Artificial Intelligence to customize itineraries, travelers are redefining what it means explore the world.

 Get ready to discover how these trends can influence your next getaways and transform your travel experiences.

1. Night Tourism

Travelers are increasingly interested in exploring destinations at night, seeking experiences such as astronomical tours and activities that avoid high daytime temperatures.

63% of respondents consider visiting places with darker skies, highlighting a desire to connect with nature in an environment less polluted by light.

night tourism
Mexico's first Dark Sky International Park is Huasca de Ocampo, Hidalgo

2. Passport to Immortality

The quest for a healthier lifestyle is a priority. 70% of travelers are interested in retreats that promote longevity, opting for innovative treatments such as red light therapies and cryotherapy.

In addition, 66% are willing to pay for trips focused exclusively on improving their well-being.

3. IA: Alternative Itineraries

La Artificial Intelligence (AI) will play a crucial role in personalizing travel experiences.

43% of travelers are expected to use AI-based tools to plan their itineraries, encouraging more responsible and conscious tourism regarding the destinations visited.

tourism marketing. artificial intelligence (ai)
Tourism marketing with Artificial Intelligence (AI)

4. Multigenerational Mega Trips

A growing trend is that parents prefer to spend their money on travel experiences rather than leaving inheritances to their children.

53% of travelers would opt for memorable trips, promoting family connections and creating shared memories.

5. Zen Boys – Boyz II Zen

Holidays focused on men's wellness are gaining popularity.

More than half of travelers support the idea of ​​men taking trips focused on self-development and mental health, challenging traditional stereotypes about masculinity.

chiva-som in thailand
Chiva-Som in Thailand

6. Timeless Adventures

Baby boomers are redefining what it means to travel at their age, seeking out exciting adventures like skydiving and canoeing.

16% are interested in holidays that include adventurous activities, breaking with the image of a quiet retirement.

7. Vintage Travel

Interest in vintage is on the rise, with 74% of respondents willing to buy clothes on holiday to reduce the environmental impact of tourism.

This trend reflects a greater awareness of sustainable consumption and responsible fashion.

shopping tourism
Shopping tourism

8. Neuroinclusive Navigation

The needs of neurodivergent travelers are beginning to be recognized.

51% have had negative experiences when travelling due to their neurodivergence, and many want to see technologies implemented to improve their experience, such as sensory spaces and information tools.

9. The Escape Door

Airports are becoming destinations in themselves. 26% are interested in visiting places because of the unique facilities their airports offer, such as spas and high-end restaurants, turning waiting time into a pleasurable part of the trip.

The report highlights a significant shift towards more conscious and personalised tourism, where shared experiences and personal wellbeing are a priority.

As travelers seek deeper connections with themselves and the world around them, 2025 is anticipated to be a transformative year for the travel industry.

Arjan Dijk of Booking.com emphasises that this evolution will allow travellers to shape their own experiences while challenging traditional norms of tourism.

Methodology of this research:

“Booking.com commissioned research among more than 27.000 people in 33 countries and territories to present nine travel predictions that predict that 2025 will be the year that marks the beginning of new ways of experiencing the world, both for millennials (who are rethinking their airport experience) and for baby boomers (thrill seekers).”